Thursday, November 17, 2011

How To Increase Traffic To Your Website With SEO

By Maicel Carroll


There are many visually appealing websites on the Internet but hardly any of them make it to the first page of the search engine's result list. This means that it takes more than an awesome website design for business owners to achieve real ranking results.

Web Designing With SEO Standards

To guarantee that online visitors can easily locate your website, you have to hire the service of SEO specialists. SEO makes it possible for a company to manipulate the traffic to their website, instead of merely waiting for results after the web developer submitted the site to a search engine company. Business owners therefore need not wait long time for their website to obtain high ranking once they submit their website to various search engines.

SEO, however, is not a separate web designing method. SEO bleeds into all sub-disciplines of of designing a website. Thus, SEO takes a major role during the entire process of web designing.

What Are The Two Major Functions Of SEO?

Aside from improving the website's accessibility, SEO has two other important functions. The first is to make it easier for online visitors locate the information they are seeking when they arrive at your site; and second, to persuade them to keep on browsing longer and come back to your website.

Web Content That Is Favorable To SEO Spiders

The following are the characteristics of web content that search engines find highly favorable:

*Content that is rich with naturally-occuring keywords.

*Content that readers find useful.

*The website's content is truthful and honest.

*The website's content loads fast for it facilitates efficient indexing.

*The website contains links to trusted websites. Companies with connection to credible websites earn the trust of search engine spiders.

Incorporating keywords into the website's domain name is one effective way of making meaningful URLS. True, cool website designs can draw the attention of online visitors for a while. But they appreciate more the websites with useful and informative content. The more useful the information is to readers, the more likely they will link your website to their blogs, to user-generated websites, to networking sites and other discussion boards.




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