Showing posts with label Packaging. Show all posts
Showing posts with label Packaging. Show all posts

Wednesday, November 30, 2011

Pomade Perfume Packaging - Slacks Cologne Branding Channels a Vintage Primping Product (TrendHunter.com)

SuperstarSlacks Cologne Branding Channels a Vintage Primping Product

New and fresh ideas can certainly come from iconic and even overly-used imagery, and Slacks Cologne branding is a slick example of this. There was a time when a tiny round tin of pomade was one of the most prized items in a man’s pocket, which makes it the perfect symbol to promote the importance of this perfumed product.

Inside the hair wax can lies a transparent rectangular bottle filled with a unisex fragrance. The visual references did not end with the image on the printed metal, for the same vintage style illustrations are found on the flask as well. There is a classic appeal to the 1920s Slacks Cologne branding, which as an extension serves to sell the expertise of Charles S. Anderson Design Co. and the release of its CSA Archive illustration book.

Tweet Published: Sep 20, 11 • References: csadesign and thedieline Must SeeWTFOMGLoLCuteNerdyHot

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Sunday, October 30, 2011

Altruistic Aqua Branding - Wunderwasser Packaging Puts its Intentions Front and Center (TrendHunter.com)

SuperstarWunderwasser Packaging Puts its Intentions Front and Center

It would help to know Danish to be able to appreciate the clarity of Wunderwasser packaging and the message behind it, so it’s best to begin its analysis with a quick translation. Because the name of the product, Wonder Water, is written vertically in a fluid grey typeface, it seems that the brightly colored lines below it are meant to capture most of the attention.

“150 liters of water for charity,” is the big statement on each plastic bottle, rendered in a different neon tint depending on the flavor of the drink. The half liter canteens contain either plain water, carbonated water or carbonated water with lime, offering a selection for every taste and hence a more profitable project.

Transparency is key to the identity design behind the Iskilde beverage, asserting the wholesome intentions of the international undertaking on Wunderwasser packaging, in the form of donated H2O for those who need it most.

Tweet Published: Sep 10, 11 • References: iskilde.dk and thedieline Must SeeWTFOMGLoLCuteNerdyHot

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Illustrated Style Branding - Percy and Reed Dry Shampoo Packaging Speaks to Aspiring Designers (TrendHunter.com)

SuperstarPercy and Reed Dry Shampoo Packaging Speaks to Aspiring Designers

There is a soft elegance behind Percy and Reed Dry Shampoo packaging that would appeal to those who love style. Featuring illustrations by Caroline Phillips of Smith and Milton, this concept is reminiscent of fashion designers’ preliminary drawings.

Each tube and bottle of the practical beauty product is treated like a page from a stylista’s sketchbook, executed with a hand-rendered quality complete with delicate pencil lines, textures and shading. The impossibly slender and exceptionally coiffed characters present on every label further suit the manner of that type of animation.

All of the attention is on the fabulous hair of these winsome women, addressing the impact that this product can have on limp locks. Percy and Reed Dry Shampoo packaging was conceived for those who care deeply about all aspects of fashion and endeavor to look glamorous at all times.

Tweet Published: Sep 10, 11 • References: behance.net and thedieline Must SeeWTFOMGLoLCuteNerdyHot

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Saturday, October 29, 2011

Iconic Culinary Packaging - Cook It Kitchen Gadgets are Rebranded for a New Consumer Base (TrendHunter.com)

SuperstarCook It Kitchen Gadgets are Rebranded for a New Consumer Base

You will probably recognize some of the items pictured in Cook It Kitchen Gadgets packaging, and you would be totally right to associate them with products advertised on television. The “As Seen on TV” contraptions have been clustered into one single collection and have been given a fresh new face and brand identity.

An intern at Werner Design Werks, graphic designer Carly Wright aimed infuse these plain cardboard boxes with a charming simplicity that would speak to the generation of adolescents and young adults. As such, she illustrated a set of five outlined images, one for every appliance, giving each a playful color and a snappy new name. Chop It, Toast It, Lock It, Spork It and Heat It are marketed as fun and user-friendly objects that will entice amateur chefs into culinary experimentation.

Tweet Published: Sep 10, 11 • References: carlyjwright and thedieline Must SeeWTFOMGLoLCuteNerdyHot

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Friday, September 2, 2011

Crisp Kibble Branding - Crack Dog Food Packaging is Prepared with Sincerity Inside and Out (TrendHunter.com)

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